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Packaging
Category fit
The impression of packaging says more than a thousand words. As a consumer, you often see from the form and appearance of the packaging what kind of product it is and what you can expect from it. This makes the choice in the shop a little easier. The right design shows whether the product is healthy, organic, luxurious or intended for a certain consumption moment. Continental Bakeries offers a wide choice of packaging for each product group in order to support the sale of your products. If the preference is for another label or brand, there is always the choice of our own home brand, Continental Bakeries.
Packaging & environment
Packaging should in the first instance protect the contents sufficiently so that the product in particular retains its taste and nutritional value. This is why the packaging materials for our products are carefully selected with respect for man and the environment whereby we ask ourselves: is the raw material recycled? Is the material recyclable? Does the material protect the content for long enough to prevent damage? In short, a great deal of demands are placed on our packaging.
Logistic & environment
Logistically, both the primary and the secondary packaging play a crucial role. Good consumer packaging ensures optimal shelf filling, handling and storage. By taking a good look at the size and form of the packaging, cartons and pallets, we can ensure that the transport and storage will be as efficient as possible.
Consumer fit
The packaging also plays an important part with the consumer at home. It must look attractive, be of a format that fits in with a certain consumption moment and last but not least, easy to use. Qualities such as being easy to open and possibilities for re-sealing are being included more and more into the packaging design. Continental Bakeries offers various packaging types and formats for each product enabling a good match at all times between the product and the consumer.
